Born in Bogotá, Colombia, creativity, art, and culture is in my blood. After starting my career in live talk shows, I found myself transferring my colorful and provocative aesthetic to insightful, research and data driven creative marketing campaigns for entertainment companies, advertising agencies, and global brands.

My work has been recognized by The Cannes Lions International Creativity Festival, The Clios, PromaxBDA, Communication Arts, The Addys, The Effie Awards, Cynopsis, Adweek, Creativity Online, Entertainment Weekly and of course, my Mom. 

Currently I reside at Paramount as a Senior Creative Director & have held creative leadership roles at MTV, A&E, AMC, BET, CBS as well as media agency Universal McCann where I was creative lead for Coca-Cola, ExxonMobil, USPS, and Johnson & Johnson.

Passionate about LGBTQ+ equality, multicultural representation, simplicity in design, my two nephews, and my French Bulldog Pepé.